By Gemma Chriss
Back in 2008, those in need of home workout machines had no trouble finding an establishment that specialized in such products. In fact, there were over twenty fitness equipment stores in the Atlanta, Georgia area alone. Unfortunately, after the recession of 2008 hit retailers began closing up shop, leaving residents throughout the Alpharetta, Georgia; Dunwoody, Georgia; and Snellville, Georgia areas with only a couple of options from which to choose. Luckily for those individuals who wanted to exercise in the comfort of their own homes, Premier Fitness Source opened its doors in 2012, giving locals the opportunity to purchase retail exercise equipment from some of the top manufacturers in the industry. Offering a wide variety of treadmills, ellipticals, rowers, stationary bikes, home gym equipment and other machines for sale, Premier Fitness Source has become the region’s go-to place for high-quality products and expert advice.
Many people are unaware of how Premier Fitness Source got its start, only knowing that this local business has built up a reputation for excellence over the years. Since PFS is considered to be the #1 source for home workout machines in the area, customers are primarily concerned with how the business can serve them moving forward. However, in order to truly see where the future of this fitness equipment store is headed, it’s important to take a look back at its history.
After the number of establishments offering retail exercise equipment in the greater Atlanta area began to decrease, the future president of Premier Fitness Source, Phil Verstraete, saw an opportunity to bring value and selection to the community. Having worked for some of the major vendors in the industry—BH Fitness and Precor—Phil was able to form a partnership that would benefit those looking for home workout machines. Two locations were opened almost immediately in 2012, giving customers the chance to shop for high-quality treadmills, ellipticals, rowers, stationary bikes, and other machines for sale. Premier Fitness Source became extremely popular among residents throughout Alpharetta, Dunwoody, Snellville, and beyond. In fact, PFS achieved so much success that a third location was opened in November of 2014.
Phil and the rest of the PFS team plan to open at least one more location this year. The fact that they’ve been able to expand so much is undoubtedly a result of the value, variety, and knowledge that they offer to customers. Unlike other fitness equipment stores, PFS’ top priority is serving each customer to the best of their ability. Their staff members take the time to identify each customer’s needs in order to recommend the right machine for the right price. It’s this commitment to exceeding all expectations that will allow Premier Fitness Source to grow even bigger in the coming years.
It’s well worth visiting Premier Fitness Source’s website at www.premierfitnesssource.com in order to learn more about the history of this fitness equipment store, as well as to read testimonials from past customers. To make things easier for those in the market for home workout machines, PFS also posts pictures and detailed specs of the retail exercise equipment they have available. However, for those who want to get the most out of their dealings with PFS, residents throughout Dunwoody, Georgia; Snellville, Georgia; and beyond are encouraged to visit one of PFS’ locations to peruse their inventory of treadmills, ellipticals, rowers, stationary bikes, and other machines for sale.
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Premier Fitness Source—Committed to MORE than your satisfaction
www.premierfitnesssource.com
Perimeter Store
4520 Olde Perimeter Way
Suite 100
Atlanta, Georgia 30346
Ph: 770.391.0005
Alpharetta Store
800 N Main St
Suite 120
Alpharetta, Georgia 30004
Ph: 770.686.3115
Buckhead Store
277 Pharr Rd NE
Atlanta, Georgia 30305
Ph: 404.458.2133